Cookie Notice


We use cookies to personalise your consumer experience through our content, advertisements and social media features. We also use cookies to analyse our website performance, traffic and the journey consumers have taken to reach our website.

Cookie Settings

Your Privacy

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalised web experience.

What are cookies?

Cookies are text files containing small amounts of information that are placed on your computer or mobile device by the websites that you visit. They are widely used to make websites work efficiently and to provide insightful information to website owners. Cookies may keep track of your movements on a site, remember your preferences such as your account credentials or other customised functions.

What types of cookies do we use?

First Party Cookies

First party cookies are created on our website domain for use by SharkNinja. Data collected by these cookies are for SharkNinja purposes.

Third Party Cookies

Third party cookies are applied to our website by third-party providers that we work closely with. These cookies are mainly used to display personal advertisements and assist with analysing website behaviour.  Information is collected by the third party and shared with SharkNinja.  

Session Cookies

Session cookies are temporary and expire when you close your browser or if you are inactive for a period of time. We use session cookies so that you can browse our website and add items to your basket without losing them. We also use them to help prevent fraud and to increase our website security.

Persistent Cookies

Persistent cookies will remain stored on your computer until deleted, or until they reach a specified expiry date. We use persistent cookies to recognise you each time you visit our website and to remember any preferences that you have set.

Google Analytics

We use Google Analytics, a web analysis service provided by Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"), to continuously improve our website and your customer experience which are legitimate interests of us (Art. 6 (1) f) GDPR).

Google Analytics also uses cookies, which are stored on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of this website is generally sent to a Google server in Europe (or in a member state of the European Economic Area Agreement) to make the IP address anonymous, so that it cannot be traced back to any individual. Only after the IP address has been anonymised will the abbreviated IP address be transmitted to a Google server in the USA and stored there. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and shortened there.

Google Analytics is used on this website with an extension for the anonymous collection of IP addresses (so-called IP masking). On our behalf, Google will use the information collected to evaluate your use of the website, compile reports on website activity and provide other services to us in connection with website activity. The IP address transmitted by your browser as part of Google Analytics is not combined with other data from Google.

You can prevent the storage of cookies by setting your browser software accordingly. However, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. You can also prevent the collection by Google of data generated by the cookie and related to your use of the website (including your IP address) and the processing of such data by Google by downloading and installing the browser plug-in available at the following link: http://tools.google.com/dlpage/gaoptout?hl=en.

An opt-out cookie is set to prevent your data from being collected in the future when you visit this website. You can find further information on data protection at Google Analytics at;  
http://www.google.com/analytics/terms/de.html
http://www.google.com/intl/de/analytics/privacyoverview.html.

How do we use cookies?

Strictly Necessary Cookies

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store information that identify you.

Performance Cookies

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us find out which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and anonymous. If you do not allow these cookies we will not know when you have visited our site and will not be able to monitor its performance.

Functional Cookies

These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third-party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Targeting Cookies

These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.

How do I change my cookie settings?

To update your cookie preferences on our website, Click Here

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, visit; https://www.allaboutcookies.org/What will happen if I refuse to allow cookies or decide to delete them all?

If you decide to make all cookies ‘inactive’ or delete them from your browser, you will still be able to use our website and get information about our products and services. However, we design and maintain our website to be interactive and tailored to you so your user experience with us may be affected.